Daily Archives: 09/13/2021

GUYANA: The Sweet Drink Wars: Advertising: Newspapers, Posters, Cinemas, and Radio – By Vibert Cambridge


Stabroek News – By August 29, 2021

The war for the Guyanese palate was dominated by three urban companies. D’Aguiar Brothers Ltd., Wieting and Richter’s (W&R’s) Cold Storage and Ice Depot, and the Rahaman Soda Factory deployed a wide range of traditional and innovative tactics. This installment introduces some of the advertising from the mid-1940s to the late-1970s when a severe foreign exchange crisis crippled the Guyanese economy.

Most of the advertising used by Pepsi-Cola and Coca-Cola in British Guiana between the end of World War II and the 1960s was initially developed for the U.S. market. As the examples from the British Guianese newspapers of that era show, Pepsi-Cola and Coca-Cola’s newspaper advertisements were dominated by images of Caucasian women and men in comfortable post-World War II U.S. middle-class contexts. This represented the privileging of Caucasian norms of attractiveness, modernity, progress, leisure, and sophistication. When African American faces started to represent the Pepsi-Cola and Coca-Cola brands in the United States because of the civil rights struggle and efforts to increase market share, those changes were also evident in the advertising and marketing materials sent to the colony.

Continue reading

USA: Afghanistan: In The End… Bin Laden Won – By Michael Moore – Opinion

 

He couldn’t have done it without us

BY: Michael Moore –

I decided to go and meet the Taliban in the spring of 1999, two years before the 9/11 attacks. Most of us, including me, didn’t know much about the Taliban back then, nor did we want to. A decade earlier, the CIA funded and trained Muslim rebels to kick the Soviets out of Afghanistan after ten years of occupation. That made America happy — the Soviet Union defeated! Humiliated!
Our pundits called it “their Vietnam!“ like we had actually learned a single damn lesson from Vietnam. As for what was left of Afghanistan, well, who friggin’ cared?

So in 1999, the Taliban landed on my radar. They had banned kite flying and made it illegal to watch TV, two of my favorite pastimes. What was wrong with these people? I decided to go and ask them.            Continue reading